Moving Beyond the Money. Is Your Company an Employer of Choice?

Today’s business climate is perhaps the healthiest it’s been in years!  We are seeing economic growth and a renewed confidence in business.  While this turn around is extremely positive, it is triggering serious human resource challenges.  Historically, when there is a strong economy there is a shortage of skilled workers.  We are also teetering on the brink of a mass exodus of the “baby boomers” from all industry sectors.  Combined, these two factors will make it increasingly difficult for employers to attract and retain quality candidates.

In this lively and informative keynote the audience will gain an in-depth understanding of:

  • Past employment trends
  • Current employment trends
  • Future employment trends
  • How to ensure that you are the “Employer of Choice” that people will want to work for as available skilled workers become more and more difficult to find

Employers from all industry sectors including private, public and not-for-profit cannot afford to miss this!

Your Facilitator

Sandra Reder has over 20 years of recruitment and management experience, Sandra has held various positions ranging from a recruiter with a Vancouver-based recruitment firm to the branch manager of two large multi-national employment agencies. Her industry knowledge is comprehensive, and her understanding of current recruitment trends and practices is highly sought after. Sandra has extensive experience placing individuals at all levels in a wide range of industry, not-for-profit and public sector positions.

From her years in the business, Sandra is privy to information about companies that few employers ever hear directly from their ex-employees. She has in-depth experience with exit interviews, enough to know that an employee requiring a reference will rarely ever “burn a bridge”—thus producing information that is skewed and suspect. After years of hearing the concerns, complaints and challenges that individuals faced during their employment, Sandra became aware that companies do not realize how they are perceived in the employment market. That awareness produced Sandra’s strong interest in helping companies earn the designation “Employer of Choice.”


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